The HOOK Scoop

Sign-up to The HOOK Scoop and each month you'll get:

  • a round-up of my recently published content;
  • curated recommendations for the most useful resources I've discovered;
  • news about my forthcoming books or training products (before anyone else knows about them);
  • opportunities to apply to beta read resources;
  • a glimpse into what's on my mind that month. No cat pics, I promise.


Wait ... you mean I don't get any freebies?

Nope 🙂 I know it's standard practice to "bribe" readers into giving up their email address in exchange for a free ebook PDF or checklist.

But, personally, I'd rather be curating valuable content for a smaller list of engaged subscribers who look forward to my emails for their own sake, rather than sending to a larger list with only 17% of them opening emails because most never wanted to subscribe in the first place.

How can I make sure I actually get your emails in my inbox?

Round-up emails like The HOOK scoop, by definition, contain lots of links. This format triggers some email apps to hold their noses and quietly relegate these emails to the "Promotions" tab or worse, to your spam folder.

There are 4 ways to let your email software know that you want to see these emails in your primary inbox:

  1. whitelist the email address e.g. by adding the email address to your contacts or by moving the email into your Primary tab;
  2. open these emails regularly;
  3. click on any links that you find interesting;
  4. reply directly to an email if you want to make a comment.

How can I unsubscribe?

I hate spam as much as you probably do. I only want to send you emails if you are finding them useful. If your interests or circumstances change, there won't be any hard feelings from me.

There's a link at the bottom of every email to allow you to unsubscribe from this list or all lists.

You can read more about how HOOK training treats your personal information in the Privacy policy.

How can I support The HOOK Scoop?

Thanks for your encouragement. Here are some simple ways you can support the newsletter:

  • share it with a friend you think might also be interested;
  • contribute by letting me know when you stumble across a gem that you think would interest other readers;
  • rave about it on social media and submit a testimonial.
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